Head of Regional Maketing APAC

Responsibilities 

Design, develop, execute, track, analyze, report the performance of marketing campaigns, e-commerce & digital including social media reach out , managing the marketing budget;

Develop strategies and tactical plan to ensure Asia SuSo meet and exceed the financial goals and priorities for all segments; Development of business case & sample management;

Design, Develop marketing strategy  by leading Business Excellence team (incl MI)  tracking changes in supply and demand, identifying customers ~ their current and future needs, monitor the competition and develop competitive conversion tactical plans

Defend and grow market share thro marketing plans and programs for each segment with strong collaboration with Sales, InA, Pdt Management etc., take direct ownership of NPIs sales

Maintains relations with customers by organizing and developing specific customer-relations programs and determining company presence at conventions, annual meetings, trade associations, and seminars.

Maintains marketing staff by recruiting, selecting, orienting, training and IDP for employees.

Take and drive accountability for activities, develop Priorities and Sales Development plans, Own product launches and training of staff etc.,

Qualification and Experience

Management of Sales or Marketing, preferably both in Asia environment

Experience/exposure to industries @ Automation, Cosmetics, Industrial segments

Having established a clear leadership role in a commoditized market, design/execution of strategies and tactical plans

Engineering graduation with PG in Management with >10 years in Regional Leadership roles

Experience in handling e Commerce, digital Marketing and established roll out of programs.