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Neurology Brand Manager, UK & ROI

 

Your role: As Neurology Brand Manager you will lead on developing the marketing strategy and leading the implementation of the marketing plan for a key multiple sclerosis brand. You will focus on the effective tactical implementation of the plan and measuring performance to adapt the plan as needed to maximise results. In this role you will be responsible for gathering information and analyses to generate a deep understanding of the customer, brand, disease area, market and competitive environment.

You will be responsible for developing UK & ROI brand strategy and goals aligned with the global brand vision and clearly communicating the strategic imperatives to ensure alignment across the business. You will be accountable for building and implementing a cohesive and innovative multi-channel tactical plan, making appropriate resourcing decisions to maximise return on investment.

In addition to your core brand responsibilities, you will lead the delivery of a robust advocacy strategy, developing effective stakeholder mapping and optimising engagement to drive strategic partnerships with individuals and organisations. You will maintain strategic oversight of Neurology events and advocacy programme to ensure that there is a cohesive plan with content which is aligned with strategic objectives. You will also lead the design, management and execution of local and regional peer-to-peer meeting programs as part of the broader advocacy strategy.

Your ability to work collaboratively with a cross-functional team of local, regional and global stakeholders is a critical success factor in this role. You will support the Head of Marketing in other marketing deliverables as required.

 

Who you are: 

  • A professional marketing candidate with brand management experience within a pharmaceutical or scientific environment
  • A creative marketeer with the ability to lead and inspire a diverse group of stakeholders
  • Self-motivated with proven communication and interpersonal skills
  • Strong execution ability in marketing with a systematic approach to planning and problem-solving
  • Application of scientific understanding and sound knowledge of ABPI and IPHA codes of practice
  • Collaborative style of working with others to maximise stakeholder alignment
  • Experience in brand plan development and execution with a strong performance track record
  • Demonstrates excellent project management with the ability to meet deadlines and achieve results
  • Experience within the Neurology therapeutic area would be advantageous but not essential

 

 

 

 

 

 

Job Requisition ID:  202888
Location:  Feltham, Greater London
Career Level:  C - Professional (1-3 years)
Working time model:  full-time

US Disclosure
The Company is an Equal Employment Opportunity employer. No employee or applicant for employment will be discriminated against on the basis of race, color, religion, age, sex, sexual orientation, national origin, ancestry, disability, military or veteran status, genetic information, gender identity, transgender status, marital status, or any other classification protected by applicable federal, state, or local law.  This policy of Equal Employment Opportunity applies to all policies and programs relating to recruitment and hiring, promotion, compensation, benefits, discipline, termination, and all other terms and conditions of employment. Any applicant or employee who believes they have been discriminated against by the Company or anyone acting on behalf of the Company must report any concerns to their Human Resources Business Partner, Legal, or Compliance immediately. The Company will not retaliate against any individual because they made a good faith report of discrimination.

North America Disclosure
The Company is committed to accessibility in its workplaces, including during the job application process. Applicants who may require accommodation during the application process should speak with our HR Services team at 855 444 5678 from 8:00am to 5:30pm ET Monday through Friday.

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