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Marketing Specialist / Applied Solution_LIfe Science (Tokyo)

A career at our company is an ongoing journey of discovery: our 58,000 people are shaping how the world lives, works and plays through next generation advancements in Healthcare, Life Science and Electronics. For more than 350 years and across the world we have passionately pursued our curiosity to find novel and vibrant ways of enhancing the lives of others.

Job Description of Applied Solutions Marketing Specialist (Marcom) - JAPAN


Role Purpose:


The Japan marketing specialist position is responsible for driving partnership with key stakeholders, to plan and execute marketing campaigns to drive brand awareness thought leadership, engagement and Lead generation.


Key Responsibilities:

  • Working closely with regional and global marketing partners, as well as Japan Marcom counterparts (RS) technology managers, to plan and execute the marketing campaigns to reach target audience through identified marketing channels which can be digital or face to face
  • Plan and deliver marketing content locally by implementing digital marketing program and campaign via various digital channels (Campaigns and social media planning and reporting)
  • Creation and localization of contents and campaign materials for the regional requirements
  • Responsible for lead management, basic data analysis from marketing campaign to shape future marketing strategies, includes post event report and use of CRM Salesforce.com.
  • Collaborate with Global Marketing team to optimize marketing automation and lead-nurturing processes through email, content, events, Account Based Marketing and social media channels
  • To be proficient in use of all marketing collateral and campaign content management tools
  • Liaise with vendors to execute promotional events and campaigns
  • Manage the MarCom budget and ensure on time spend including ROI analysis of spend and channel activity


Minimum Requirements/Qualifications:

  • Bachelor’s degree in science, marketing, or related field, with minimum 2-3 years marketing experience on marketing communications and campaigns.
  • Must be fluent in Japanese and strong English skills (written and verbal)
  • Prior experience in managing integrated marketing campaign through Eloqua and use of social media especially Line
  • Preferably experience in digital marketing, SEM and e-commerce (Google, Yahoo)
  • Proficiency with Microsoft Office, CRM Salesforce.com (Salesforce.com) and Survey Monkey, Google Analytics (Data Studio)
  • Strong communication and people skill
  • Creative mindset and good presentation skills. Preferably trained in Story Telling Technique and Inbound Marketing
  • Organization and project management skills
  • Meticulous in details and have proficient analytical skills
  • Knowledge of video production/photoshop appreciated


Recruiting Contact: Maiko Yamasue

What we offer:  With us, there are always opportunities to break new ground. We empower you to fulfil your ambitions, and our diverse businesses offer various career moves to seek new horizons. We trust you with responsibility early on and support you to draw your own career map that is responsive to your aspirations and priorities in life. Join us and bring your curiosity to life!


Curious? Apply and find more information at https://jobs.vibrantm.com

Job Requisition ID:  232808
Location:  Tokyo
Career Level:  D - Professional (4-9 years)
Working time model: 

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